DEVO

 

"Something For Everybody"

ALBUM LAUNCH

Launching Devo’s first album in 20 years, we focus-group-tested everything from ad concepts, uniform color, album graphics to the final song list in an effort to truly make ‘Something For Everybody’.

Agency: Mother NY

 
 
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GROUP TEST EVERYTHING

Focus Group Test Video : Color


2010 Olympics, Vancouver

2010 Olympics, Vancouver


OOH CAMPAIGN

OOH in New York City (Above) and Waco, TX (Below).

ALBUM ART


THE REALITY SHOW

‘Devo Makes Something for Everybody’ : Episode 1